ABOUT CONSTRUCTION CONTRACTOR
Construction Contractor publishes quarterly and is the publication of the Syracuse Builders Exchange. It is the premier local market, business-to-business, custom publication for commercial construction decision-makers in central New York. Construction Contractor provides strategically focused, locally relevant, and deeply engaging content to its target audience.
Construction Contractor provides marketers the opportunity to achieve their content marketing initiatives through custom publishing. Custom publishing is a form of marketing that involves an editorial product. The content of such editorial supports the marketing and communication objectives of the underwriter. Typical editorial allows the underwriter to tell their story through business profiles and positioning key individuals as experts in their field by writing columns.
Custom publishing is one of the fastest growing forms of marketing and is one of the most significant growth sectors of publishing today. It is becoming the most preferred method for marketers to reach a desired and defined target audience.
Construction Contractor will allow you to maximize the ROI on your content marketing/custom publishing efforts, positively impacting your bottom line.
It’s no longer about counting customers; it’s about reaching the customers that count.